It’s no secret that the situation in the make-up, permanent make-up, and the beauty industry overall is quite competitive. The number of different kinds of beauty artists is constantly growing, making it harder to stand out.
You’ve probably been discouraged a few times before, thinking that even though beauty is your passion, there are just too many beauty technicians and that there are no clients left for you. So is it possible to stand out? Does the world, or your neighborhood need one more beauty artist?
The answer is yes.
Because of the growing number of artists, the number of people carefully picking the best talents to take care of their looks is constantly growing. Especially if we are talking about microblading, or lash lifts for example. It gained popularity a few years ago, and it’s still one of the most rising trends.
The trend is here to stay, but now is a better time to start than tomorrow.
So, if you were wondering how you can build your career in the beauty industry, when there are so many beauty artists with more experience, existing clients, and contacts, here are a few ‘must-dos’.
Have a clear vision and pure passion
You know how it goes: “Do what you love, and you won’t have to work a single day in your life”. And it’s completely true. The more you love what you do, the better you become at it.
Moreover, if you combine your passion with clear, measurable goals, and action steps for success, you’ll instantly become one step ahead of many others.
To start immediately, we suggest creating a roadmap for your big step. Decide where you want to be in a year, two, or more, and break it down into a few steps that will help you get there.
We have already created a plan for becoming a Master, so feel free to take a look and see if it sounds like something you’d like to follow as well.
Enroll in proper training
Having proper training, when starting, or upgrading your career as a beauty artist is immensely important.
Not only that you’ll be able to feel confident right from the beginning, knowing that you are learning exactly the things you need to learn, from the people who are already successful in what you are trying to achieve…but it can open a whole world of possibilities for you.
But how do you recognize a training that’s right for you?
It’s simple - take a look at the previous students’ achievements. What does their life look like after they’ve completed their education?
PhiAcademy students from all around the world are sharing their raw stories, so feel free to take a look at them.
Besides, great training will allow you to feel supported along the way. From the first thought of enrolling in a program, to gaining clients, creating a network, and eventually sharing your knowledge.
Build trust, brand, and make sure your name is recognized in the industry
Easier said than done, you’ll say.
But how do you build trust, brand, and a name? Yes, promotion is important, but way less than quality. There’s no matter how much competition there is, quality is always recognized.
The great perk of enrolling the PhiAcademy is that you get the reputation from the day 1. Besides being recognized for hard and professional training, the quality of Phi treatments has never been questioned.
It took us hard work, dedication, and many years to build it, so we make sure we are 100% proud of every single piece of work that has our logo. For this reason, our support doesn’t end once we hand over the Phi Academy certificate. We keep supporting our students’ business goals during their career, not just education.
With PhiAcademy logo put on your work, you are instantly opening doors for clients valuing quality over price, an paving your path to a recognized name becomes 90% easier.
What happens to our students at the beginning of their learning journey (regardless of their previous experience) is that they find the knowledge they gain too precious to share with others. They want to keep it for themselves. It’s a completely natural thing.
But as time passes by, and they become more and more confident in their skills and expertise, they want to help more people. They want to go to a further place and become the person they wish they had been when they were just starting.
That’s why an ultimate goal becomes to achieve the Craft Master title and be able to gain additional income by mentoring students and passing their knowledge.
Because when spreading knowledge, you prove your know-how, and it’s one of the best ways to stand out in the beauty industry and retain your reputation.
Stand out in the beauty industry by gaining a reputation from day 1
If you could start designing dresses and be able to put a Vera Wang label on them, along with your name, would you grab a chance?
It’s the same with PhiAcademy.
If your goal is to stand out in a crowded space such as the beauty industry, especially in the make-up and semi-permanent make-up world, skipping the path to a great reputation is a key to success.
Of course, this doesn’t mean that you’ll have to work hard to have the quality of your work satisfying for Phi standards. But we are here to guide you to that place.
Can’t wait to meet you.